Developers guide to the Salesforce1 Platform

Developers Guide to the
Salesforce1 Platform

Supporting innovation through Clicks & Code

slideshare.net/jr0cket

John Stevenson

@jr0cket

*

Safe Harbor

Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.

The risks and uncertainties referred to above include but are not limited to risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal quarter ended July 31, 2011. This document and others are available on the SEC Filings section of the Investor Information section of our Web site.

Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

01:00: Safe Harbor

*

Salesforce1 platform birds eye view

This is salesforce1. Salesforce1 is comprised of all the applications that run on top of Salesforce1 Platform Services, and Salesforce1 Platform APIs and served up using the Salesforce1 Mobile App.

The consolidation of the platform services combined with their APIs make up the Salesforce1 Platform. We have taken this route so that we can enable you, the developer, to create a multitude of mobile applications easily, reliably and with massive flexibility.

We are here to talk about driving a mobile app revolution in the enterprise.

*

Extensive Salesforce1 Platform APIs and Services

Chatter

Multi-

language

Translation Workbench

Email

Services

Analytics

Cloud

Database

Scheema

Builder

Search

Monitoring

Multi-tenant

Apex

Data-level

Security

Workflows

Social

APIs

Analytics

APIs

Bulk APIs

Rest APIs

Metadata

APIs

Soap APIs

Private App

Exchange

Custom

Actions

Identity

Mobile

Notifications

Tooling

APIs

Mobile Packs

Mobile SDK

Offline Support

Streaming

APIs

ET 1:1

ET Fuel

Heroku1

Heroku Add-Ons

Sharing Model

ET API

Core
Services

Visualforce

APIs

Mobile Services

Geolocation

Our platform is a series of tools and features that enable developers to be successful. I am not going to cover these in detail, just wanting to show the scope of the platform and how much it offers you.

*

Employee Facing apps
with Force.com

Helping your business run effectively, understanding your customers

John Stevenson

@jr0cket

*

Visualforce Pages

Visualforce Components

Apex Controllers

Apex Triggers

Metadata API

REST API

Bulk API

Formula Fields

Validation Rules

Workflows and Approvals

Custom Objects

Custom Fields

Relationships

Page Layouts

Record Types

User Interface

Business Logic

Data Model

Clicks

Code

80%

20%

&

08:00 Our platform has two ways of approaching application development. And these arent ivory towers they blend together. For non-programmers we offer X and for programmers we offer Y. (Call out some of the key features of each and how they relate to each other).

Copyright 2013 salesforce.com, inc.

*

Course Title Goes Here

trust.salesforce.com

With a typical response time of 0.25 seconds or less

Clicks: Setup

Create &

Configure

with Clicks

The magic button that gets you into the developer world of Salesforce1 Platform

Show a screenshot maybe a quick tour live

*

Clicks: Setup

Create Apps,

Custom Objects, Tabs

The magic button that gets you into the developer world of Salesforce1 Platform

Show a screenshot maybe a quick tour live

*

Clicks: Create an Object Model

Schema Builder

Objects &

Relationships

Standard Objects

Show the Schema Builder

*

Clicks: Workflow, Approvals & Flows

Define workflows that work with business data

?

*

Code: Apex for custom business logic

Extend clicks features with code

Show some Apex Code

Triggers

Objects

Tests

*

Code: Code online with the Developer Console

logs, test results, etc

*

Code: Visualforce Pages for UI customisation

Code: Visualforce Pages & Web Technologies

Code: Visualforce Pages & Web Technologies

Every Object, Every Field: Apex and Visualforce Enabled

Visualforce Pages

Visualforce Components

Apex Controllers

Apex Triggers

Custom UI

Custom Logic

11:30 - And our programmatic features are automatically aware of the data model as well.

*

Every Object, Every Field: API Enabled

GET

POST

PATCH

DELETE

Your App

OAuth 2.0

HTTPS

10:30 - You get our APIs, automatically extended: REST, SOAP, Bulk, Streaming

*

Customer facing apps using Heroku

Scaling interactions with your customers

John Stevenson

@jr0cket

*

Heroku high scale performance

5 Billion

Requests per day

4+ Million

Apps Created

125+

Add-on Services

Supporting millions of apps & services

- status.heroku.com

status.heroku.com

Use existing developer skills

Ruby, Java, NodeJS, Python, PHP

Virtually every language you can think of can run on Heroku

What is Heroku?

Database
Enterprise grade Heroku Postgres as a service

Add-ons
Marketplace for data stores and app services

Dynos
The compute resources to run your app

Everything you need to build, run and scale customer apps

Deal with Success - instantly

Instantly scale the compute resources your apps run on to handle more customer requests

Business is lost forever if your app cant meet the demand

Unifying Interaction with Canvas

Seamless integration of User Interface in your Salesforce Org

John Stevenson

@jr0cket

*

Salesforce Canvas

Embed & Interact with external websites as if they were part of your Salesforce Org

developer.salesforce.com/page/Build_your_First_Force.com_Canvas_App

Salesforce Canvas

Embed & Interact with external websites as if they were part of your Salesforce Org

developer.salesforce.com/page/Build_your_First_Force.com_Canvas_App

Connecting Force.com & Heroku with Connect

Seamless integration of data between customer and enterprise

John Stevenson

@jr0cket

*

Connected
- linking Heroku Postgres database with your Salesforce Org

Transforming
customer data translated into business applicable information

Managed
2-way synchronization of high volumes of data at a sustainable rate

Heroku1 Connect
Heroku & Force.com

www.heroku.com/1

Heroku1 Connect

Heroku

Salesforce Org

Auto synchronization of data

Customer facing

App / website

Customer data

Understanding

about your

customers

www.heroku.com/1

Salesforce1 Mobile App

Using your Salesforce Org on the go

John Stevenson

@jr0cket

*

Every Object, Every Field: Salesforce1 Mobile Accessible

AppExchange Apps:

Dropbox

Concur

Evernote

ServiceMax

More

SAP

Oracle

Everything

Custom

More

Custom Apps and Integrations:

Account