This is a presentation Dan Elder of http://www.topsarge.com gave to the Social Media Breakfast-Killeen on how business owners can save time
Text of Timesaving Tips for Social Media Management
1. Time Saving Tips for Social Media Management
Dan Elder, CKMP
New Media Advisor [email protected]
http://topsargebusinesssolutions.com
2. Life is Short
so is our Attention Span
Pithy Quote
3. Five Time Saving Tips to Make the Best Use of Social
Media
Know your audience and have a purpose.
Schedule your time on social media like an appointment.
Use social media tools.
Link your Network Accounts.
Limit distractions; Shut off notifications & dont play
games.
Time Saving Tips
4. Humor
5. Considerations for using aggregator platforms
Publish social content, manage interactions, and measure
outcomes!
Considerations
6. Organize & Publish your Social Content
Multiple users, multiple social media accounts, one platform
Social Media Management
7. Manage Interactions and Drive Traffic
Respond to comments, replies, likes, etc. across your social
properties.
Social Media Management
8. Measure Conversions and Prove Outcomes
Discover the impact of your social media marketing efforts.
Social Media Management
9. Optimize your Social Marketing Strategy
Increase efficiency. Prove ROI.And boom goes the dynamite
Social Media Management
10. Social Media Tools
Hootsuite & Tweetdeck
Timesaver
11. Post to one or more social networks - Twitter, Facebook,
LinkedIn, MySpace, Foursquare
Tweet, Re-Tweet, Reply, Direct Message
Follow, Un-follow, Add to List/Group
Shorten URLs
Schedule updates
Monitor Twitter lists / Facebook Groups
View searches on Twitter/Facebook
Access aggregator via mobile clients
Synchronize across computers / devices
Post photos
Filter columns
Features to look for
What you want to have
Capabilities
